HOSPITALITY TEAM MEMBER

Level 2 APPRENTICESHIP

Funding: £4,000 via Apprenticeship Levy or £200 via 5% Co-investment Funding for small businesses

Awarding Organisation: Various

Level: 2

Duration: Approx. 12 months

A hospitality team member can work in a range of establishments, for example bars, restaurants, cafés, conference centres, banqueting venues, hotels or contract caterers. The role is very varied and although hospitality team members tend to specialise in an area, they have to be adaptable and ready to support team members across the business, for example during busy periods. Specialist areas in hospitality include food and beverage service, serving alcoholic beverages, barista, food preparation, housekeeping, concierge and guest services, reception, reservations and conference and banqueting. The most important part of the role is developing fantastic ‘hospitality’ skills and knowledge such as recognising customer needs, knowing how to match them to the products and services of the business and working as part of a team to ensure that every customer, whether they are eating in a restaurant, drinking cocktails in a bar, ordering room service in a hotel or attending a business conference feels welcomed and looked after.

Candidates will cover these areas on their course:

Knowledge

Customer

Recognise customer profiles in hospitality and how customers have different needs

Understand the importance of meeting, and where possible, exceeding customer expectations in line with the business / brand standards

Understand the importance of receiving and dealing with customer feedback to support the improvement of products and services and provide value for money

Business

Know the business vision and values, its main competitors, how it fits into the wider hospitality industry and how own area of work contributes to achieving business targets

Know how own role can minimise unnecessary financial loss to the business

Understand how personal discipline in approach to work, for example time-keeping, attendance, personal appearance, personal presentation and conduct can all have an impact on the business/ brand reputation

Know the products / services that are offered by the business, their prices and special offers and how to match them to customers’ needs

Know how the business aims to increase its market share and compete against its main competitors, for example its unique selling points, promotions and marketing campaigns

Understand how the use of technology can enhance customer service and productivity in hospitality businesses

Recognise and understand legislative responsibilities relating to the business and the products and / or services it offers

Know how the activities in hospitality businesses can have a negative effect on the environment

People

Understand the importance of using appropriate methods of communication that are suitable for different situations and individuals’ needs in a variety of hospitality contexts

Know how to support and influence the team positively, recognising how team members are dependent on each other to meet business objectives

Understand how to work with people from a wide range of backgrounds and cultures

First line supervision / Team leading

Understand how to support the supervision of team members for example new and junior employees to assist line manager

Skills

Customer

Use clear and engaging communication to establish a good rapport with customers and ask relevant questions to determine their needs
Deliver excellent customer service in line with the business / brand standards with the aim of exceeding customer expectations
Check that customers are satisfied with products and services and act on feedback in line with business procedures

Business

Perform activities to positively promote business / brand standards and identify opportunities to increase sales and achieve customer loyalty
Carefully handle payments, transactions, stock and packaging to minimise unnecessary financial loss
Prepare and organise own work for example promptly arriving for shifts, communicating information at team meetings / briefings, following business / brand guidelines and procedures, meeting agreed deadlines
Clearly communicate relevant and useful information on products and services based on a clear understanding of customers’ needs
Actively promote the unique selling points of the business and special offers available and promotions to customers
Use technology appropriately and efficiently in line with company policy in a way that supports customer service and ensure that faults and maintenance issues are reported promptly
Comply with legal requirements to avoid risks, minimise disruption to the business and to maintain the safety and security of people at all times
Work in a way that minimises negative effects on the environment for example by managing wastage in line with business procedures

People

Communicate accurately and effectively with others in line with the business culture to achieve the best result according to the situation
Support team members to ensure that the products and services delivered are of a high quality, on time and meet customer expectations in line with business needs
Put people at ease in all matters, adapt products and services as necessary, helping them to feel welcome and supported and provide them with information that is relevant to their needs

First line supervision / Team leading

Contribute to meetings and planning shifts, support shift briefings and assist in the monitoring of standards to help ensure quality is maintained

Behaviours

Customer

Use own initiative and have confidence in determining customers’ needs
Take an enthusiastic and positive approach to providing excellent customer service
Take feedback from customers seriously and actively improve own customer service in line with business / brand standards

Business

Proactively support the reputation of the business and be aware of how it compares with its competitors
Carry out activities with consideration of their cost and value
Organise own work and have the confidence to ask for guidance, fully participate in performance reviews and training and act on feedback relating to personal performance
Confidently demonstrate a belief in the products / services the business offers
Keep up to date with how the business positions itself within the wider hospitality industry
Use technology responsibly and take an interest in new developments that relate to own job role
Work with integrity in a safe, honest and trustworthy manner putting personal safety and that of others first
Demonstrate personal commitment to minimising the negative affect on the environment caused by work activities

People

Take a friendly and outgoing approach and enjoy talking and interacting with others, and communicating according to the business / brand standard
Demonstrate pride in own role through a consistently positive and professional approach, and be aware of the impact of personal behaviour within the team
Operate in a fair and professional manner

First line supervision / Team leading

Demonstrate the ability and confidence to deputise for the line manager when necessary

CALL US on 0114 281 5781 to apply today or download an application form here.